Microsoft Clarity has announced that, to comply with data protection regulations in the EEA, UK, and Switzerland, websites must explicitly obtain user consent before setting cookies. This change, effective by early 2025, requires integration with the Clarity Consent API to manage user tracking permissions.
The e-mail microsoft is currently sending out it says:
you will need to call the Clarity Consent API to collect and manage user consent for any sessions that are coming from the EEA, UK and Switzerland
mail from microsoft
At Beautiful Cookie Banner, we recognize the challenges this poses for your WordPress installation. We are committed to ensuring seamless compliance of your WordPress page with Clarity’s new requirements. We are actively working to integrate support for the Clarity Consent API in our consent banner for WordPress, ensuring that by January 2025, your WordPress page remains compliant without additional effort on your part.